The Sleeter Group's 5th annual
Accounting Software Consulting Conference
November 10-13, 2008 - Phoenix, Arizona

The Sleeter Group annual conference will be held at the Renaissance Glendale hotel in Phoenix, Arizona.
Last year, over 600 CPAs, accountants, bookkeepers, accounting industry leaders (plus 180 exhibitor attendees) participated in the conference. Each of the last 4 years we have seen at least a 20% growth in attendance and expect similar growth in 2008.

Click here to read about our audience.

Please note that exhibit space sells out every year. In 2007 both Gold and Silver levels were sold out within one week, and the Bronze level was sold out in less than one month. Booth location choices are on a first come first serve basis.

To reserve your exhibit space, complete the Exhibitor Application and email to Casey Miller (or fax to 801-996-0847). The date and time we receive your application will be recorded. You will be notified within 48 business hours if your application has been approved. If you have questions please call Casey Miller at 415-830-6774.

2008 Conference Exhibitor Levels

Exhibitor Benefit:

2008 Exhibit Price

$9,000

$5,500

$3,500

Exhibit Space

10 x 10
(Booth Allowed)

10 x 10
(Booth Allowed)

8' Draped Table

Conference Passes*

5

3

2

Webinar for Conference Attendees and www.sleeter.com visitors through April 2009

Yes
-
-

Conference Program Guide - Half Page Ad

Yes

-
-

Banner Ad in 2008 Sleeter Group Newsletter Article

-

Yes
-

Logo and Product Description on Registered Attendee-only web site

Yes

Yes
-

Logo on the 2008 Conference Flyer (Mailed to ~50,000 Small Business Accountants)

Yes

Yes
-

Logo and product description on the 2008 Conference website and "Registered Attendee-Only" website.

Yes

Yes

Yes

Conference Raffle Participation

Yes

Yes

Yes

CPA Technology Advisor Magazine Listing

Yes

Yes

Yes

On-Site Attendee Lead Tracking

Yes

Yes

Yes

Attendee Addresses

2-time Use

2-time Use

1-time Use

**Bronze Level is only available to NEW exhibitors.
*Additional passes are available at a discount to exhibitor attendees on a space available basis.

Detailed Exhibitor Level Descriptions:

GOLD EXHIBITOR ($9,000)
10’ x 10’ Exhibit Booth
Booth space includes 8 foot table, curtain backwall, side dividers, I.D. sign, waste basket.
You are allowed to bring your own booth to fit in your 10 x 10 area.
One wireless Internet connection, electricity (110) included.

Conference Passes
5 conference passes (provides entrance to exhibitor hall, meal functions and sessions). (These are the passes that your exhibit table staff will use). Additional passes available at a discounted price of $329 each.

Webinar for Conference Attendees & www.sleeter.com website visitors (New for 2008!)
The Sleeter Group will host and promote a Webinar on your product. You develop and present the content, Doug Sleeter will host the webinar. The webinar can be a length of your choice up to 60 minutes. We will promote the webinar to website visitors, registered attendees of the conference, and in our online newsletter (9000 subscribers).
We will also record the webinar, promote it to all registered attendees prior to the conference, and post it on our Webinar page for ALL website visitors to view for FREE through April 30, 2009! This will promote your product to hundreds more accountants and consultants than you can reach at through conference alone. You may also provide a link from your web site to the webinar for your visitors to view.

Note: This year gold level exhibitors will present their products to attendees via Webinar only. There will be no on-site presentations by Gold exhibitors. We redesigned this offering based on our 2007 attendee survey results which expressed frustration at having to choose whose product demonstration to attend, and to open the schedule to enable us to offer repeat courses of the regular conference sessions.

Conference Program Guide - Half Page Ad (New for 2008!)
Provide us with your B &W half page ad for the Conference Program Guide which all attendees receive onsite.

Registered Attendee Only Web Site (New for 2008!)
Your logo and 150- word product description listed on the attendee-only web site. This site will include all conference content available to attendees including powerpoint presentations of sessions).

Direct Mail Marketing Campaign
Your logo on our 8 page marketing flyer mailed to ~50,000 QuickBooks consultants, small business accountants, and bookkeepers.

Web Exposure – www.sleeter.com
Your logo and 150-word product description displayed in prominent position / size on exhibitor page of the conference website.

CPA Technology Advisor Magazine
Company name on our full page conference advertisement in the 5 issues prior to the conference.
Discounted spotlight advertisement in the October issue of the CPA Technology Advisor magazine.

Attendee Lead Tracking - Track Your Leads Electronically
Each exhibitor company will be provided with a data-capturing device, which will be used to scan the name badges of attendees visiting your table. Captured data will be sent to you following the show.

Attendee Address List
Pre-Conference contact list provided for two time use. Post-Conference contact list provided for two time use. Please note that no email addresses will be given. Only includes attendees who "opt" in to share their contact info.

Pre-Event Marketing
 We will provide you with a show banner as well as sample press releases and announcements to promote your participation in the event on your web site and press releases.

Conference Program Guide - Company Name/URL listing
All exhibitors will have a free alphabetical listing in the Conference Program Guide that will be distributed at the show.

Conference Raffle Prize
This a great marketing opportunity for your company, sign up to offer a raffle prize and your company name and prize will be listed in the Conference Program Guide and on the "Special Offers" page of our Conference web site.


SILVER EXHIBITOR ($5,500)
10’ x 10’ Exhibit Booth (New for 2008!)
Booth space includes 8 foot table, curtain backwall, side dividers, I.D. sign, waste basket.
You are allowed to bring your own booth to fit in your 10 x 10 area!
One wireless Internet connection, electricity (110) included.

Conference Passes (New for 2008!)
3 conference passes (provides entrance to exhibitor hall, meal functions and sessions). (These are the passes that your exhibit table staff will use). Additional passes available at a discounted price of $329 each.

Banner Ad in Sleeter Group's Desktop Accountant Newsletter (New for 2008!)
With 9000 subscribers you won't want to miss this opportunity. Available to Silver level exhibitors only. Provide us with a web banner ad (size specifications will be provided to you) and we will run the ad in one of our 2008 monthly online newsletters. Your ad will run on a first come first served basis and will run with other exhibitor's ads.

Registered Attendee Only Web Site (New for 2008!)
Your logo and 150- word product description listed on the attendee-only web site. This site will include all conference content available to attendees including powerpoint presentations of sessions).

Direct Mail Marketing Campaign
Your logo on our 8 page marketing piece mailed to ~50,000 QuickBooks consultants, small business accountants, and bookkeepers.

Web Exposure www.sleeter.com
Your logo and 150- word product description displayed in prominent position / size on exhibitor page of the conference website.

CPA Technology Advisor Magazine
Company name on our full page conference advertisement in the 5 issues prior to the conference.
Discounted spotlight advertisement in the October issue of the CPA Technology Advisor magazine.

Attendee Lead Tracking - Track Your Leads Electronically
Each exhibitor company will be provided with a data-capturing device, which will be used to scan the name badges of attendees visiting your table. Captured data will be sent to you following the show.

Attendee Address List
Pre-Conference contact list provided for one time use. Post-Conference contact list provided for two time use. Please note that no email addresses will be given. Only includes attendees who "opt" in to share their contact info.

Pre-Event Marketing
 We will provide you with a show banner as well as sample press releases and announcements to promote your participation in the event on your web site and press releases.

Conference Program Guide - Company Name/URL listing.
All exhibitors will have a free alphabetical listing (including URL) in the Conference Program Guide that will be distributed at the show.

Conference Raffle Prize
This a great marketing opportunity for your company, sign up to offer a raffle prize and your company name and prize will be listed in the Conference Program Guide and on the "Special Offers" page of our Conference web site.

BRONZE EXHIBITOR ($3,500) - Open to NEW exhibitors only (at any Sleeter Group conference).
Exhibit Space: Your space will include 8 Foot draped table, 2 chairs, waste basket, one wireless Internet connection, electricity (110). Ability to place pre approved banner on drape behind table.

Conference Passes (New for 2008!)
2 conference passes (provides entrance to exhibitor hall, meal functions and sessions). (These are the passes that your exhibit table staff will use). Additional passes available at a discounted price of $329 each.

Pre-Event Marketing
 We will provide you with a show banner as well as sample press releases and announcements to promote your participation in the event on your web site and press releases.

Conference Program Guide - Company Name/URL listing
All exhibitors will have a free alphabetical listing in the Conference Program Guide that will be distributed at the show.

Web Exposure www.sleeter.com
Your logo and 150 word product description displayed in prominent position / size on exhibitor page of the conference website.

Registered Attendee Only Web Site (New for 2008!)
Your logo and 150- word product description listed on the attendee-only web site. This site will include all conference content available to attendees including powerpoint presentations of sessions).

Attendee Address List
Pre-Conference contact list provided for one time use. Post-Conference attendee contact list provided for a two time use (no email addresses). Only includes attendees who "opt" in to share their contact info.

CPA Technology Advisor Magazine
Company name on our full page conference advertisement in the 5 issues prior to the conference.
Discounted spotlight advertisement in the October issue of the CPA Technology Advisor magazine.

Attendee Lead Tracking - Track Your Leads Electronically
Each exhibitor company will be provided with a data-capturing device, which will be used to scan the name badges of attendees visiting your table. Captured data will be sent to you following the show (including email addresses).

Conference Raffle Prize
This a great marketing opportunity for your company, sign up to offer a raffle prize and your company name and prize will be listed in the Conference Program Guide and on the "Special Offers" page of our Conference web site.

*Bronze Level is only available to NEW exhibitors to any Sleeter Group Event.

To reserve your exhibit space, complete the Exhibitor Application and email to Casey Miller (or fax to 801-996-0847). If you have questions please call Casey Miller at 415-830-6774 (Pacific Time).

Additional Sponsorship Opportunities ("A La Carte"):

Conference Tote Insertion
Cost: $1,000: One pre approved giveaway or brochure in each conference tote.

Welcome Reception Sponsor (Sponsorships Available: 1)
Cost: $3,000. Includes your company name and logo on 8.5 x 11 signs at the reception desk, food station and no host bar, your company name mentioned on the conference web site schedule. Provide us with your single page brochure and we will distribute to attendees with their conference materials when they register!

Networking Lunch Sponsor (Sponsorships Available: 3)
Cost: $2,000/day per sponsorship. Sponsorship will include your name and logo on signs on the 4 buffet stations, as well as most of the round banquet tables in the Exhibit/Meal hall, Company name on the electronic signage outside the Exhibit/Meal hall, and thank you in the Conference Program Guide.

Conference Program Guide Advertisements -
Advertise in the official Conference Program Guide and let attendees know what your product offering is, and ensure they stop by your booth!
Full Page (Black & White) Conference Program Guide Ad ($1,000)
Half Page (Black & White) Conference Program Guide Ad ($5,00)
Quarter Page (Black & White) Conference Program Guide Ad ($350)

CPA Technology Advisor Magazine There will be a special "spotlight” ad section in a fall issue of the CPA Technology Advisor magazine. These pages will encourage readers to stop by and meet you at the conference or visit your web site to learn more about your offering. Special Pricing: 4.75 x 3” 4 color ad for only: ($TBD). Click here to view a sample of last year's spotlight ads.

Corporate Logo on Conference Tote (Sponsorships Available: 6 total) (SOLD OUT)
Cost: $1,000. Your logo (one color) printed on conference tote.

Participant Lanyard Sponsor (Sponsorships Available: 1) Possibly the best sponsorship available! (SOLD)
Cost: $3,000.Your URL on all attendee’s name badge lanyards.

Conference Reception Sponsor (Sponsorships Available: 2) (SOLD)
Cost: $5,000 each. Exposure includes your company logo displayed on a main reception wall (Gobo light), electronic listing on monitor outside of meal hall and on each Renaissance Hotel & Spa guest room TV screen; conference website “Special Events” page and conference schedule, Conference Program Guide: 1/3 page reception ad, 1/2 page printed invitation each attendee will receive upon registration, PowerPoint slides running in general session room announcing the reception, announcement and thank you by conference hosts, provide us with a flyer or giveaway item and we will place on each banquet table. Note: Conference Reception will be held in the Exhibit Hall and exhibits will be open. You may also provide us with napkins with your logo for the reception.

*A la carte sponsorship items are available on a first come, first served basis.

If you are interested in sponsoring, please complete and email the Exhibitor Applicaton to Casey Miller at caseymiller@sleeter.com (or fax to 801-996-0847).
If you have questions, please contact Casey at 415-830-6774 (Pacific Time).

What Previous Exhibitors Say

"In our first year of exhibiting our accounting solutions at the annual Sleeter Group event, we had many great interactions with the attendees. The quality of questions posed to us was above and beyond what we experience day to day. The conference sessions were packed full of great information and will help all of us with best practices to achieve our common goal of making the small and mid-sized business owners even more productive and successful. We hope to be back with you at the 2008 conference!"
Lisa Keller - Sage Software, 2007 Exhibitor
"We're glad we chose The Sleeter Conference as our launch pad for Method Integration. The feedback from accountants was insightful, and excitement they shared with us on what we are accomplishing with Method made the trip valuable in itself. The fact that we also now have hundreds of educated "influencers" spreading the word about our new product makes the conference a smash hit for us."
Paul Jackson - Alocet Inc., 2007 Exhibitor
"We were a first time exhibitor and this experience more than exceeded our expectations. The attendees with whom we met really understand small the small business process as well as their needs. We will be back with a bigger presence next year."
Jake Matyas - BigTime, 2007 Exhibitor
"The Sleeter Group conference is clearly our best opportunity of the year to meet and discuss our software and services with top notch accounting consultants from around the country. We are looking forward to next year!"
Gene Fleming - Cabinet NG, 2005, 2006, 2007 Exhibitor
"Companies wishing to establish a channel to the Quickbooks consultant market need to schedule the Sleeter Group conference into their marketing plans. This is as close to a Quickbooks "channel" as you will find. The conference organizers also recognize the value the exhibitors bring to their delegates, and work hard to make sure their is ample time for networking and introductions to occur. This conference is always one of our best exhibit experiences throughout the year. Hats off to the entire Sleeter team!"
Andrew Bates, Softrak, 2005, 2006, 2007 Exhibitor
"The Sleeter Conference provided an excellent opportunity for us to demonstrate the capabilities of our software directly to an important part of our target audience of accountants, CPAs and ProAdvisors."
Doug Blackburn, PDG Software, 2007 Exhibitor
"Sleeter Conference is a great way to stay in touch with technology as well as good friends. As always, the Sleeter Group team did a super job."
Don Quatacker , DiCentral, 2006, 2007 Exhibitor
"Thank you. Very well done!"
Dave Keenan, BankServ, 2006, 2007 Exhibitor
"This was our first conference experience, and I must say it was phenomenal. The staff was easy to work with and very personable. The attendees were knowledgeable and able to converse with us regarding actual clients who were in need of our product. We approached Sleeter Group as an opportunity to build relationships with QuickBooks ProAdvisors and we did just that. Within days of returning to the office, we have received calls and evaluation downloads that have exceeded our expectations. Thank you!"
Dione Grillo , ecricket LLC, 2007 Exhibitor
"For an Exhibitor, the Sleeter Conference delivers a large audience of accounting software technology professionals with an above average understanding of the issues facing small businesses. Awesome!"
Ted Harding - Legrand Software ., 2005, 2006, 2007 Exhibitor
"The most valuable trade show we attend all year."
Terry Merrill - MISys, 2005, 2006, 2007 Exhibitor
"Frankly, The Sleeter conference is the best accountant show that I attend. The attendees and exhibitors are truly interested in learning more about the industry and engage in a way that other shows lack."
Rene Lacerte - www.bill.com, 2007 Exhibitor
"The Sleeter Conference was my first trade show to participate in with DiCentral. I was extrememly pleased with the turn out, the wonderful people we came in contact with, and the conference as a whole. I look forward to attending next year in hopes for another great learning experience! Thank you!."
A. Hennesy - DICentral, 2006, 2007 Exhibitor
"The Sleeter Group conference is the ONLY place to get in touch with the cream of the QuickBooks crop, the best of the best QuickBooks ProAdvisors, trainers, and experts all came to our table and were very receptive to our new QuickBooks report writer product. The conference staff is top notch, always on top of things. We won't be missing this show!"
Brad Waddell - FlexQuarters, 2006 Exhibitor
"15 years of exhibiting at trade shows and conferences, it just doesn't get any better than this. Great conference, relevant topics and knowledgeable speakers make this a show that decision makers attend. These are the tech-savvy buyers that appreciate the value your product brings to the table."
John Allen - Cabinet NG, 2005, 2006, 2007 Exhibitor
"The Sleeter Group conference was the perfect way to wrap up our 2006 show season. I was really impressed with the conference sessions, attendee quality, and speaking opportunities we received to educate the audience on our services. I also can't say enough about the Sleeter crew who went out of their way to make us feel welcome and taken care of. I definitely recommend this show hands-down to any company looking to reach QB accountants and bookkeepers."
Anu Sanghvi - PayCycle, 2004, 2005, 2006, 2007 Exhibitor
"We found the Sleeter conference to be an excellent opportunity to interact with the top QuickBooks ProAdvisors. We recognize that advisors are uniquely qualified to identify the needs of their clients and to provide insightful suggestions for addressing those needs. The Sleeter conference provided a great venue for working with our current resellers and establishing long-term relationships with advisors who truly excel in their practices and best support their clients."
Pete Schofield - PGSoft, Inc., 2006, 2007 Exhibitor
"We have exhibited at the Sleeter Group conference every year. The attendees are exactly the right demographic for us and the conference is always extremely well run. It's the one conference we never miss."
Grant Kimball - Fishbowl Inventory, 2004, 2005, 2006, 2007 Exhibitor
"The Sleeter Group conference is an excellent venue to meet the QuickBooks community - consultants and vendors as well as to open a broad communication with these people."
Ken Parker - Alterity Inc, 2005, 2006, 2007 Exhibitor
"Even though our product is designed for the typical QuickBooks user, we were skeptical of the quality of the leads we would generate and the interest from the professionals attending. I can honestly say we were pleasantly surprised! The Sleeter Group does a great job with the conference that offers a truly professional environment."
Neal Katz - Count Me In, LLC, 2006 Exhibitor
"As a first time exhibitor the table top style helped us get similar exposure as experienced exhibitors. We also found the time brainstorming with other vendors taught us a lot."
Paul McFarlane - American Riviera Software, 2006, 2007 Exhibitor
"The quality of the sessions and the knowledge and abilities of The Sleeter Group presenters is exceptional. The Sleeter Group's annual conference is filled with useful training, practical tips and techniques on using QuickBooks to build your practice and deepen your client relationships. It's worth attending the annual conference just to learn from the collective depth of knowledge of The Sleeter Group's network members."
Rich Walker, Director - Intuit, 2004, 2005, 2006, 2007 Exhibitor
"I found the participants at The Sleeter Group Conference to be the most advanced I've met to date in their understanding and support of solutions that integrate with QuickBooks. This is a group that knows that in order to best serve their clients, they may need to expand their horizons in seeking the right solutions."
Ed Schaffer, Group Manager - Intuit, 2004, 2005, 2006, 2007 Exhibitor
"The Sleeter Group's QuickBooks Consultant's Conference provides first hand, up-to-date information about QuickBooks to help you build your QuickBooks consulting practice -- whether you are just getting started or have been serving QuickBooks clients for years. The Conference provides an excellent opportunity to learn from QuickBooks experts, as well as network with your peers to share ideas and best practices for building your client base."
Lesley Merson, Group Product Manager - Accountant Relations Group, Intuit, 2004, 2005, 2006, 2007Exhibitor
“The Sleeter Group's Conference was simply the BEST show of the year for us. It allowed us to meet the best of the best QuickBooks Consultants in the nation and the in-depth sessions really allowed us to engage with the audience and turn leads into sales. We're looking forward to participating every year.”
Will Breiholz, General Manager - BQE Software, 2004, 2005, 2006, 2007 Exhibitor
“The Sleeter Group really makes sure that the "Advisors" understand what a sponsor can do for their individual business. A very good group to work with!”
David Crary, President - HindSite Software, 2004, 2005 Exhibitor
"We find the Sleeter Group Conference attendees to be the most knowledgeable audience we approach all year. These folks are the most serious QuickBooks advisors out there. Doug's ability to motivate and inform this audience about Intuit's products and services make it a must for developers, add-on providers and other companies with products that interface with QuickBooks. Reaching through the QuickBooks advisors to the end user through this show has been very productive for our company."
Clare R. Greenlaw Jr, V.P. Business Development - EiPrinting, 2004, 2005, 2006, 2007 Exhibitor

About Our Audience:
The Sleeter Group conference attracts top experts from around the country in QuickBooks consulting, accounting, tax preparation, and integration of add-on software and hardware into accounting systems. This conference is the premier event of the year for the small business accounting consulting and add-on developer community. Attendees come to learn best practices, network with colleagues, and learn new technologies to “stay ahead of the curve.” Many attendees are members of The Sleeter Group network of over 600 accounting software consultants across the US and Canada. The average audience member has over 350 small business clients who use QuickBooks and other accounting and business management products. Their clients are small business owners who rely heavily on their advice to determine which software and hardware solutions they should purchase, and the consultant acts as the outside partner for keeping the business systems running smoothly. Many audience members concentrate on software consulting only, while some also prepare financial statements and tax returns, and a growing minority also helps with hardware selection and installation. Most of them turn to outside firms to assist their clients with Computer Support and IT issues, but a growing percentage of the audience is also in the business of IT consulting. Approximately 55% of the audience is certified as a CPA, EA, or other professional designation.

If you are interested in sponsoring, please complete and email the Exhibitor Applicaton to Casey Miller at caseymiller@sleeter.com (or fax to 801-996-0847).
If you have questions, please contact Casey at 415-830-6774 (Pacific Time).